Bald Head Island Gets Sea of Ink
Talk helped drive tourism and real estate sales to Bald Head Island via significant regional and national media coverage. Bald Head Island is a cars-free cape island off the coast of southeastern North Carolina that is accessible only by ferry.
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- Bald Head Island is a unique, pristine island that attracts a wide range of inhabitants and visitors, each of whom has a unique story to tell.
- Talk consistently crafted compelling, newsworthy publicity angles:
- the complex philosophy behind second home design
- the national bald men's convention
- enjoy a vacation from your car
- sea turtle conservancy
- No Boundaries artist colony
- Coastal Living Idea Home
- A press kit including background materials, story ideas and photography was posted in Talk's press room and on Bald Head's web site.
- Talk consistently pitched stories to local, regional and national media
- We routinely tied BHI into relevant news of the day, such as the Bald Men's Convention and the appeal of taking a vacation from your car in the midst of skyrocketing gas prices.
- Media placements included:
- Washington Post
- House & Garden
- Robb Report
- Yachting Magazine
- USA Today
- Travel Channel
- Turner South's "Three Day Weekend"
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