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Bald Head Island Gets Sea of Ink

Talk helped drive tourism and real estate sales to Bald Head Island via significant regional and national media coverage. Bald Head Island is a cars-free cape island off the coast of southeastern North Carolina that is accessible only by ferry.

  • Bald Head Island is a unique, pristine island that attracts a wide range of inhabitants and visitors, each of whom has a unique story to tell.
  • Talk consistently crafted compelling, newsworthy publicity angles:
    • the complex philosophy behind second home design
    • the national bald men's convention
    • enjoy a vacation from your car
    • sea turtle conservancy
    • No Boundaries artist colony
    • Coastal Living Idea Home
  • A press kit including background materials, story ideas and photography was posted in Talk's press room and on Bald Head's web site.
  • Talk consistently pitched stories to local, regional and national media
  • We routinely tied BHI into relevant news of the day, such as the Bald Men's Convention and the appeal of taking a vacation from your car in the midst of skyrocketing gas prices.
  • Media placements included:
    • Washington Post
    • House & Garden
    • Robb Report
    • Yachting Magazine
    • USA Today
    • Travel Channel
    • Turner South's "Three Day Weekend"
 

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